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Week 3 Social Listening

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    The brand I chose is Petco. It is a brand I'm familiar with, and I figured people would have things to say about the company given how pet care can sometimes be hotly debated, especially in online spaces. When looking at three of the biggest social media platforms, Twitter, Instagram, and Facebook, most of what was being said was just general posts talking about Petco as just a prolific presence in online pet and animal communities. For example, most of the posts on Instagram that included the "petco" hashtag in their descriptions mainly just featured an image of a pet, or pets, on their own, which is to be expected, given Instagram's priority of being a photo sharing app. Twitter didn't have much, as the "pecto" search term mainly brought up posts referring to Petco Park in San Diego, California, which was buzzing with baseball and sports news rather than personal updates about people's pets. Facebook, however, seemed to be the most abundant wit...
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Week 2 Blog Post: Online Article

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      The article I chose for this assignment was one concerning the infamous "Satan Shoes", known for their demonic, Satan-Worshiping design and supposed drop of real human blood in the sole, released in a collaboration project between singer Lil Nas X and art collective studio, MSCHF (pronounced "mischief"). I chose this article mainly due to it being about a situation I was familiar with, and just something I found to be entertaining. I had seen a lot of talk about the situation on Twitter, but hadn't gone out of my way to look into it, but I thought the idea of the whole situation was very sensational as, to be completely honest, humorous.      The article was a bit on the short side, as it was just an update on the situation. Titled Nike Settles Suit Over Lil Nas X 'Satan Shoes' With Human Blood , the article announces the two companies's  decisions to settle the suit over the situation brought forth by the satanically themed shoes. Due to th...
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About Me :)

 My name is Isabeau Mandelkow, I am a 19 year old freshmen college student at LBCC, and am aiming for a major in Visual Communications. I took this class as it was a required course on the pathway for this major. I think this marketing class will be both useful and interesting to me, however, and I have honestly always found things like advertising to be fun to learn about.  The thing I am most passionate about is art, and I want to make it my career. I focus on mainly just drawing and illustration, both digitally and traditionally, and I think it would be cool to work on and contribute to things like video games and graphic novels in the future. 
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